SIGMA Imaging is a well-respected manufacturer of cameras and lenses across the globe.
SIGMA Imaging’s UK team wanted to refresh its website, aligning it with the style of SIGMA Global. Crucially, it needed to provide a satisfying user experience and function intuitively, allowing the team to upload content through the backend with ease.
What Bright did
Our expert digital team developed a custom WordPress theme and applied it to the rebuilt UK website, providing SIGMA with a smooth content management solution. Bright’s designers and developers also embedded new features, including an interactive map of stockists holding SIGMA’s products around the UK.
Since the new site launched, a team of our project managers and developers continue to offer digital support to SIGMA and provide regular enhancements to its customer journey, as well as SEO. With SIGMA honing their content strategy, we are also developing the additional functionality to support more engaging and interactive content for users.